One of the most highly anticipated fashion events of the year brought together Toronto’s style authorities, social mavens and philanthropy addicts to celebrate the charitable side of fashion. Held by the North York General Foundation and Shops at Don Mills, and presented by BMO Financial Group in support of its BMO Financial Group Breast Diagnostic Centre at North York General Hospital, Heart of Fashion welcomed over 500 guests on Oct. 25, 2014. A runway boasted looks from Oak + Fort, Madame Moje, Anthropologie and Michael Kors, as well as collections from renowned Canadian designers David Dixon, Fotini Copeland and Christopher Bates. Guests were charmed by emcee Rosey Edeh, co-host of The Morning Show and co-anchor of News at Noon on Global. A silent auction featured fabulous prizes such as gift cards from fine Shops at Don Mills retailers, as well as the grand prize: a VIP package to the Victoria’s Secret Fashion Show.
The event raised over $780,000 for the cause.
The BMO Financial Group Breast Diagnostic Centre is a leader in breast cancer services and focuses on patient- and family-centred care. Proceeds from Heart of Fashion will enable the acquisition of seed localization, a revolutionary technology that allows doctors to more accurately and less invasively identify and remove tumours while reducing patient discomfort, plus increase the volume of patients able to be treated.
www.heartoffashion.ca, www.nyghfoundation.ca

Photos: 1. Event sponsors Antoinette Sorbara and Joseph Sorbara 2. Holly Miklas, event chair; Ron Baruch, chair of the North York General Foundation; and Terry Pursell, president and CEO of the North York General Foundation 3. George Ioannides, president of Gridiron Promotions; and Cathy Ciccolini, owner of Masters Insurance Ltd. 4. Leo DelZotto, president of Tridel Group of Companies, and wife Sandra 5. Sharon and Ron Baruch 6. Vanessa Torokvei, member of the Heart of Fashion Advisory Council, and Holly Miklas